About Jeanette

Jeanette Falu-Bishop is a Massage Therapist and brand marketing strategist with nearly two decades of entrepreneurial experience. She has launched 3 successful companies and contracted as a traveling therapist for wounded veterans across the nation. She now assists CEOs, Executives, and Entrepreneurs by utilizing multi-faceted strategies in branding and business coaching for Massage Therapists. Jeanette began her career in Germany on U.S military bases as a certified massage therapist. Her tireless work earned her a prestigious Presidential Volunteer Award signed by former President George W. Bush for the many volunteer hours donated in the service of our military.

Jeanette established the massage program for the Air Force Wounded Warrior Program. She later became the Head Massage Therapist for the United States Marine Corps Wounded Warrior Regiment, as part of the medical team for the Department of Defense Warrior Games. Jeanette’s dedication to the military motivated her to establish Warriors in Recovery, a non-profit organization to assist our wounded veterans and military widows with injury and emotional recovery. Her work inspired her members to seek alternative methods of healing by incorporating humanitarian projects like digging water wells in Liberia, West Africa, and assisting in Puerto Rico during the devastation of Hurricane Maria.

In 2019, Jeanette launched Massage Business Education & Branding, LLC, to inspire and coach entrepreneurs to successfully operate and grow their businesses. She is a continuing education provider through the National Certification Board of Massage and Bodywork. Her branding work has been featured in top industry magazines including Massage Magazine, which featured renowned international lecturer, James Waslaski. In 2019, she was inducted into the World Massage Festival Hall of Fame for her dedication to the Massage Industry.

She was a presenter for the 2020 Global Wellness Professionals Marketing Summit INSPIRE GROUP and is excited to be teaching and engaging with our industry's future at the World Massage Festival August 1-5, 2021. and the ONE Concept - Canadian and American Massage Conference September 24-26, 2021.

  •  2006,  Presidential Volunteer Award signed by former President George W. Bush Jr..

  • 2016  Established non-profit Structure for Wounded Warriors was reborn as Warriors in Recovery,

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  • 2019 Department of Defense Warrior Games which was held at the US Air Force Academy in Colorado Springs and 2019 Tampa, Florida.

  • 2010  Jeanette pioneered the Massage Program for the Air Force Wounded Warriors and traveled the country with them providing medical massage for the injured, ill, and wounded. 

  • 2017 fundraising efforts began to send five Warriors in Recovery to Liberia, West Africa in 2018  as part of the Return to Love Campaign. 

  • 2019 World Massage Festival Hall of  Fame Inductee

  • 2020 Warrior Trials Marine Corps Wounded Warrior Regiment Massage Therapist

  • 2014 Lecturer  at the American Massage Therapy Association (AMTA) in Chicago.

  • 2018 & 2019  Head Massage Therapist for the United States Marine Corps Wounded Medical Team for the 2018


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